Social Media
Bern Designs will use its 8 years of experience in social media marketing to help any business build a community. We have established and maintained over 100 accounts all over the United States across more than 20 social platforms and continue to grow our repertoire as new social sites emerge.
As of 1st quarter of 2015, there are 1.44 billion monthly active users on Facebook worldwide. It is critical for every business to take advantage of Social Media sites like Facebook, Twitter, Pinterest, Instagram, Google Plus and YouTube to get your company voice heard!
Learn how a business should represent themselves on social platforms; discover what a company should post; find out effective ways to reach out to clients; and be seen by potential clients. Even when clients are not physically in a business location, people will see what you are up to and you will be the first business they think of when they need your product or service. You can also create what they want and earn brand loyalty, by being an active user and showing just how great your product is to the people who use it.
Oh and did I mention these sites are FREE to sign up!
Do you already have accounts setup, but need someone to manage and produce content? Give us your overall goals of social media and we will do a deep dive into a company’s online presence and brand identity. Bern Designs will then report back and give expert strategies to implement. Depending on the initiative put forth, monthly or even weekly reports can be provided. These give insight to how the audience is engaging in the strategy and when needed, immediate adjustments can be made.
We can also take the burden off of your business by creating new and exciting content each week. Use our diverse knowledge and expert understanding of this ever evolving media, to create social media plans. With constant account management and reports, you will see your business roaring forward. If you are a larger company and have people posting across social accounts, Bern Designs will help you set up social media policies so that staff is aware of what they can post and how to handle all forms of feedback.
We customize services based on a company’s goals and can help in any part of the social media process:
- Establish engagement strategy
- Create accounts
- Provide cohesive branding across all sites
- Write creative posts
- Design engaging images
- Increase number of followers
- Track analytics and report
Socail Media Expert
- Google Plus
- Linked In
- Tumbler
- YouTube
- Vine
Adobe Creative Suite Expert
- Photoshop
- Illustrator
- InDesign
- Fireworks
- Dreamweaver
PORTFOLIO
Click through below accordion menu to see full portfolio
Custom Image Creation
Client Hightlight- Community Gatepath
This year we worked closely with Community Gatepath to develop a social media strategy based on analytics, consumer research, and watching the insights closely to see effectiveness of campaign.
We became part of their Marketing Team, met with corporate staff, and participants to make sure we not only had the most current and up-to-date info, but also pushed awareness of the social media accounts to effectively connect with their audience.
We were given the opportunity to present in front of the top executives and show them what anaytics we were finding and introduced the strategy of the social media campaign. Silicon Valley Gives, a 24 hour donation event, was the large revenue building strategy we helped promote.The event did very well and Community Gatepath they had the 10th largest amount donated out of 674 organizations. Our contribution towards the event was increasing post viability rapidly and growing the follower basses 10 fold over a very short time frame. The social media accounts we focused on were Facebook and Twitter, but also developed other sites including Pinterest, Google Plus, You Tube, and Linked In. Engagement, impressions site clicks, and overall user numbers are a few insight tracked to create strategy and make changes accordingly. Our biggest increase came from the amount of supporters that “Shared” our content across their personal sites, which is evident from this:
BEFORE Bern Designs, impressions for 1 month were 5k
AFTER Bern Designs, impressions for 1 month were 32k
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Client Hightlight- Christensen & Rafferty
Christensen & Rafferty Fine Jewelry has been working with Bernadette Lemberger (Owner of Bern Designs) for over 8 years. She began their social media marketing back when Business Facebook Pages weren’t even a “thing”. She has since grown this local company’s social media to become THE standard within the industry. Bernadette’s work was was recognized by the industry when we were asked to be on a panel with Mark Zuckerberg sister, Randy Zuckerberg who was a Former Director of Market Development and Spokeswoman for Facebook. This validated her understanding of social media because she influenced an entire industry room of business professionals on how to manage accounts, the importance of analytics, online customer psychology, and how to create content that connects with the user. After working for Christensen & Rafferty for 6 years she still manages their accounts as a contractor. Feel free to brows their social media sites:
Facebook Twitter Google Plus Linked In YouTube Yelp
Another recognition industry was when the leading fine jewelry magazine, Jeweler’s Circular Keystone(JCK), highlighted Christensen & Rafferty Fine Jewelry as one of the top Facebook Pages to “Like”! Read article by clicking here